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AXE

A 3D rendering study of AXE deodorant, focused on the interplay between packaging, lighting and product presence.

// Category

Product Render

// Year

2024

// Role

3D Artist

// Credit

Founder's work

AXE deodorant — product render

// Project Goals

Give a bold, familiar product a focused, high-contrast presence through controlled lighting and deliberate composition.

  • Product Rendering
  • Lighting
  • Composition

// The Result

A compact series of renders where sculpted highlights and dark backdrops emphasise the packaging's form and graphic identity.

Founder's selected work · Visuals by Rohit Choudhari

Portfolio rendering study. Brand names identify the depicted product and do not imply a commissioned campaign.

Original project